Expert Insights

Expert Insights is a cybersecurity research platform providing expert reviews, buyer's guides, and industry insights to help businesses find the best security solutions.

Industry

CYBERSECURITY

Published

©2025

Deliverables

WEB DESIGN

BRAND IDENTITY

BRAND STRATEGY

MARKETING MATERIALS

Problem

Expert Insights needed a rebrand to establish credibility in the competitive digital software comparison space. Their existing branding lacked authority and differentiation, making it harder to attract IT professionals and businesses looking for trusted cybersecurity reviews and insights.

Solution

We created a bold, modern identity using animated illustrations to set Expert Insights apart. The redesigned website improved navigation, readability, and engagement, reinforcing trust and expertise. This rebrand positioned Expert Insights as a leading resource for cybersecurity buyers, increasing user interaction and vendor interest.

We created a bold, modern identity using animated illustrations to set Expert Insights apart. The redesigned website improved navigation, readability, and engagement, reinforcing trust and expertise. This rebrand positioned Expert Insights as a leading resource for cybersecurity buyers, increasing user interaction and vendor interest.

CONNECT

TESTIMONIAL

Craig MacAlpine
Founder of Expert Insights

"The workshop was hugely beneficial in defining our brand and business goals. The high quality designs that followed demonstrated our position as a credible leader in the industry. We’re incredibly happy with the results."